EVMA Presents - Conversation with FlickPlay Founder Pierina Merino

Join us for an hour-long conversation and Q&A about Pierina's journey to founding FlickPlay.

About FlickPlay:
Mall culture is dying and traditional retail is struggling to stay afloat, while the biggest generation of consumers - GenZ and Millennials, continue to become more content obsessed. FlickPlay is the first gamified content creation platform to engage users in immersive experiences at their favorite pop culture locations (graffiti walls, physical installations, among others). With a fun gamified twist, FlickPlay enables brands to release limited edition products, give exclusive access, samples and discounts to the biggest generation of experience seekers. FlickPlay has the gamified/social interaction of "Pokemon Go", with the content creation angle of The Museum of Ice-cream.

About The Founder:
Pierina is a Venezuelan born, Los Angeles based tech entrepreneur. She is currently the Founder and CEO of FlickPlay. With plans of launching on Q1 2020, the company has been backed by seasoned VCs from Los Angeles, San Francisco and top executives from Snap and Google. Previously, She launched the first 3D printed product line to be sold at Nordstrom, nationally. She also lead Creative and Design strategy for premium VR experiences for luxury fashion brands. Earlier in her career, she worked as an Architect for Frank Gehry, where she played a key role in the design and development of iconic large scale architectural projects. Her career has circle around innovation and pushing the boundaries of technology to bring the physical and digital world closer together.

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