MRMA + GMA: Lunch & Learn with Jennie Wong, CEO of Shopping Quizzes

Join MRMA + GMA for our first Lunch & Learn of the year! Want to better understand what goes on in the minds of online consumers and their shopping behaviors?

It may look like your online customers are buying with their laptop or smartphone, but don't be fooled. The real hardware they're shopping with is not their device, but rather their brain. Specifically, their caveman brain. So is your e-commerce site appealing to that caveman brain, or are you missing the mark?

Jennie Wong, Ph.D., CEO of Shopping Quizzes, will be presenting insights and examples from her new book "7 Ways to Hack the Mind of the Online Shopper."

During this Lunch & Learn, you will learn:

How to engage customers on any platform using their favorite subject

The hidden reason behind low conversion rates

How to use micro-commitments to drive sales

The psychological landmine to avoid with recommendations

Come join us! Lunch will be provided!

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